Influencer Marketing Campaign Assistant Job Description: Love reading blogs, following your favorite influencers on Instagram and working in the food, health and wellness space? Wellevation HQ is seeking a remote, project-based influencer campaign assistant to support the development and execution of programs for our valued brand partners. This role will report to the co-founders, with an opportunity to interact directly with talent as well as brand and agency clients.
Roles and Responsibilities:
- Provide thoughtful, strategic insights regarding campaign structure to support brand goals and objectives; includes both paid and unpaid programs
- Organize projects in Asana to track all deliverables and deadlines
- Develop program key performance indicators (KPI’s) based on industry best practices
- Establish client-specific influencer outreach criteria and curate lists of potential partners
- Contribute to the development of messaging briefs, content requirements and other key program documents such as outreach emails
- Conduct outreach on behalf of the brand/client to secure influencer interest and negotiate effectively both budget and deliverables
- Brainstorm creative product shipment inclusions and coordinate deliveries
- Review influencer content and manage editing process to ensure it’s on-brand and includes all technical requirements
- Communicate key information between brand and influencer and manage potential delays or shifts in timeline
- Ensure timely posting, monitor for brand mentions and develop results recaps
- Manage collection of key documents such as contracts and invoices
- Analyze campaign data and provide suggestions for improving a program once complete
Requirements:
- Bachelor’s degree in marketing, communications or related field
- 2+ years of experience with a brand or agency (CPG experience preferred)
- Experience working with influencers and running campaigns
- Knowledge of the social media and influencer marketing world (including FTC) and how to create successful, compelling programs
- Results-oriented and data-driven with an understanding of how to develop and report back on key performance indicators for various projects
- Great project management and organizational skills
- Ability to accept feedback and revise programs/plans accordingly
Initially, this position will be offered on a project or “as needed” basis with the opportunity to grow with us. A flexible schedule is key with most work being able to be completed in off-hours, but some daytime availability for client or team calls may be required. As we maintain many long-term clients, we are likewise seeking a longer-term partner that is committed to the role. Please submit resumes and a cover letter about why you want to work with us to info@wellevationhq.com.
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